We've said it before and we’ll say it again: packaging can be complicated!!! There are so many details to consider when choosing the best packaging options for your brand. How much weight does your packaging need to hold? What are your sustainability goals? How can you keep costs down? These are just some of the many considerations to keep in mind when finding the right packaging partner for your company!
To help you wade through the options, we’ve put together a quick guide on things to consider when choosing your packaging partner. And yes, we say partner because that’s what you need to develop a packaging program – a partner!
Customization and Personalization:
At CPC, we hold your hand throughout the entire packaging process. From choosing the right paper weights for your shopping bags to the right structure for your e-comm box, it’s important to understand all the components that go into choosing the most appropriate packaging for your brand. There are countless “click and buy” websites out there where you upload your design to a box, but we believe it’s important for you to understand what you’re buying and to get personalized guidance from experts with decades of experience.
Knowledge and Education:
Is that poly bag actually compostable? What does biobased packaging really mean? How heavy do I need to make my e-comm shipping box to make sure it’s sturdy enough for my product? We don’t expect you to know all about packaging design and manufacturing.... that’s our job! Which is why you want to make sure your packaging partner has multi-faceted product experience and will partner with you to design your packaging to perfectly fit your needs (PS – that’s us!)
Manufacturing and Distribution Capabilities:
On a tight timeline and need packaging soon? Looking for a specific fabric to incorporate into your packaging? Trying to avoid paying unnecessary duties and tariffs on imported packaging? This is where you need your partner to do the research for you and find the solutions you need! We call on our decades-long relationships with manufacturers across the USA and around the world to achieve your packaging goals and timelines.
We hear so often from our clients that they are so happy to have someone guiding them through the ever-confusing packaging world. So, look no further for your next packaging partner–CONTACT US TODAY! We can’t wait to work with you!
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